With a 10 year career in the property industry including several years in a coveted directorial role in Residential Project Marketing with a global real estate company, Dane Crawford is a real estate force to be reckoned with.
He began his journey as a sales agent, before moving through the ranks, collecting experience and accolades along the way. His background in both private and business-based developments gives him a unique standpoint and an in depth understanding of every element of the development process, from early stage feasibility to design scheme, pricing to managing building programs and contractors.
When it comes to work ethic, local knowledge and an understanding of buyers and the market, no one has more hustle than Dane Crawford. There’s a reason he’s considered an expert, but he knows his purpose is much bigger than sales and development. He believes in property as a catalyst for change and that the products he and his team deliver have the ability to fulfil people’s dreams.
“As humans, we always have these thoughts of how we want our lives to look, images of better versions of ourselves. If we can forecast what clients want and essentially fulfill those dreams, that’s pretty special. We’re changing and enriching people’s lives, and creating and enhancing long-lasting communities by delivering world class developments.”
With so many years of experience under his belt, Dane has seen firsthand the way fear keeps people on the sidelines when it comes to property, and he is passionate about educating the masses so that when they do find themselves faced with making property decisions, they can confidently do so without fear.
Ensuring a project’s success may be the primary focus but Dane always keeps this greater vision at the forefront, as a motivator and a reminder of why he does what he does.